10 books
Why some people succeed — it has to do with luck and opportunities as well as talent.
The winner of the Nobel in economic science discusses how we make choices in business and personal life.
A biography of the entrepreneur, based on 40 interviews with Jobs conducted over two years.
How to increase your business’s Web site profits.
How and why certain products and ideas become fads.
A veteran of the hotel industry offers an inside look at the not-always-savory tricks of the trade.
A look at what truly motivates us, and how we can use that knowledge to work smarter and live better.
A maverick scholar and a journalist apply economic theory to everything from cheating sumo wrestlers to the falling crime rate.
A simple way to manage complexity.
How political and economic institutions lead to economic success or failure.